As an interaction designer, I had to generate and develop  concepts for Mahindra Reva's next generation production vehicle; a sub 4 meter electric sports car. The project started with establishing the target audience and future forecasting for the technological trends in the automotive sector. Data mining, user survey followed by in-person interviews were the tools used to get a better understanding of this user group.

The design output involved the physical and digital interface design comprising of 2 screens (central and speedometer), steering mounted controls and a central tunnel housing the primary controls of the car. The concept car was displayed at the Indian Auto Expo in 2014.